FootJoy, the iconic golf shoe brand, has announced the launch of its new line of footwear called the Premiere Series.
Made from premium leathers, ultra-lightweight materials, and proprietary technology – all while boasting impeccable detailing, the FJ’s Premiere Series are a modern-day redesign of the classic golf shoe.
Constructed in collaboration with several PGA Tour players, the line features three distinct models – Tarlow, Package and Flint, each named after an influential figure in FootJoy’s history.
According to Footjoy, the Premiere Series will be worn by more Tour players in 2021 than any other golf shoe, including stars Justin Thomas, Adam Scott, Ian Poulter, and Webb Simpson, among others.
“I was lucky enough to work with the team over the last several years to talk about what’s needed for the best golf shoe out there,” said Adam Scott.
Justin Thomas added, “I couldn’t put the Premieres in play fast enough. They look incredible—visually instilling confidence, and my feet feel in complete control throughout my swing.”
THE TARLOW is inspired by Bill and Dick Tarlow, who bought the FootJoy business in 1957 and focused the brand primarily on golf.
The Tarlow collection, a modern interpretation of the timeless cap toe design, uses a natural grain leather in the vamp and the quarter, complemented by a coordinated croc print in the heel, cap toe and eyestay. The midsole is complemented by a natural leather welt and contrast stitch.
Colors: Black, White, White/Navy
THE PACKARD is inspired by Frederick Packard, FootJoy’s founder and a shoe pioneer who drove the adoption of many modern manufacturing and design innovations still employed today.
The Packard collection features exquisite detailing and a pebble grain leather in both the vamp and the quarter. The collection uses a calfskin croc print accent in the saddle area, complemented by a natural leather welt and contrast stitching.
Colors: Black, White, White/Navy/Red
THE FLINT is inspired by Perley Flint, a young Harvard graduate and avid golfer who designed FootJoy’s first golf shoe in the 1920’s. This spikeless-only collection is clean and refined. A smooth ChromoSkin leather is used in the upper, highlighted by embossed detailing on the saddle area, a refined FJ ornament as well as piping on the side.
Inside the shoe, you will find premium lambskin linings and a new fitbed for exceptional comfort, while an all-new VersaTrax+ outsole provides grip for any lie or angle.
Colors: Black, White, Navy
The shoes will be available in green grass pro shops and retail stores, starting on March 15, 2021. The suggested MSRP is $199.
On the web: Footjoy.com